You likely ventured into yoga because you are passionate about it. However, if you want to teach yoga full-time, then you need to be making enough money to support your yoga business and your lifestyle.
But, with yoga studio rents skyrocketing and the yoga industry becoming crowded, earning a decent income as a full-time yoga instructor can be a challenge.
Fortunately, there are several methods out there that you can leverage to earn more money as a yoga instructor and boost your income.
Here Are Six Lucrative Steps To Earning More Money As A Yoga Instructor
In this guide, we’ve compiled a list of six practical and effective ways to make more money as a yoga instructor.
1. Open an Online Yoga Studio
There are hundreds of yoga enthusiasts out there, who would benefit from your expertise. But due to location restrictions, they may not be able to attend your yoga sessions in person. And, this is where an online yoga business comes in. By opening an online yoga business, you will be able to reach more clients, which means more money. But it isn’t easy to get success in your online yoga business. At least, not at first.
When it comes to opening a virtual yoga business, there are many decisions you’ll have to take. You have several models that you can pursue. First, you have the option of live-streaming your yoga sessions using platforms like Zoom. Anyone who wants to participate in these yoga sessions will have to pay a subscription fee.
Second, you have the option of selling pre-recorded yoga classes. Anyone who wants to access the content in these classes will then have to pay an access fee. While creating these classes will require some work, it’s a great source of passive income for your yoga business in the long term.
For the pre-recorded classes, students will be accessing your yoga classes through your website, app, or via a third-party platform, depending on your preferences. You simply need to film them, edit them, upload them, and then market them aggressively.
2. Sell Yoga E-Books or Guides
If you are a talented writer, then you can also earn additional money by selling yoga e-books and guides. You simply need to identify a niche that you can focus on and then create content covering various topics in that niche.
For instance, you can create ebooks and yoga guides on specific types of yoga, yoga for various demographics like pregnant women, yoga for certain levels like beginners, or yoga for specific medical conditions such as lower back pain.
However, make sure you choose something you are passionate about and knowledgeable about. Doing so will make content creation easier and faster for you. Furthermore, you will also be able to establish yourself as a subject-matter expert in that niche.
Also, you have the option of creating content for other yoga publications. You simply need to contact yoga websites, blogs, and magazines and pitch your ideas. You can then use the money that you are earning from these other publications to pay for your site’s hoisting as well as marketing your e-books and guides.
3. Sell Yoga Merchandise
Selling yoga merchandise is a great means of diversifying your income streams and building a passive income. And, there are two ways to go about it, if you decide to take this route.
First, you can become a yoga affiliate marketer. With this method, you will be recommending your online community to purchase certain yoga-related products from other individuals or brands. You will then earn commissions for every sale that goes through.
Second, you have the option of selling your own merchandise. Here, you will be selling merchandise bearing your own name and logo. Some of the things that you can sell to generate more income include yoga mats, leggings, headbands, t-shirts, essential oils, exercise balls, blocks, and wheels, just to name a few.
Related: How Yoga Affects Your Body and Soul?
4. Start a Yoga YouTube Channel
Often, some people can’t afford to pay for yoga classes, due to budgetary constraints. Others simply can’t find a yoga class they can enjoy, due to various reasons. Usually, these two groups of yoga enthusiasts turn to YouTube for yoga content. And, your YouTube channel can be their go-to source for high-quality but free yoga content.
So, how can you make money if you will be offering your yoga content on YouTube for free? Well, there are various ways of earning money through a fitness YouTube channel, including ads, sponsorships, and affiliate marketing, just to name a few.
However, we should point out that starting a successful YouTube channel will require a considerable investment in time, effort, and money. But, once you start posting high-quality and relevant content regularly, you will eventually gain subscribers. And with time, the channel will start earning you passive income.
5. Rent Out Space in Your Yoga Studio
If you only use a small amount of space in your yoga studio, then you should consider renting out the rest to others. Renting out the space you aren’t using will help you to generate additional income, which can help to cover the studio’s rent, among other operational costs.
For instance, you can rent it out to people who run sound healing sessions, meditation classes, dance classes, various wellness events, or even other freelance yoga tutors, looking for space to run their classes.
The amount you will charge for the space will depend on how big it is, its location, as well as the support facilities that you are offering.
There are numerous ways to earn more money as a yoga instructor, regardless of whether you are an expert or a beginner. You simply need to select any of the ideas that we’ve recommended here and run with them.